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Turn your calling into a thriving health & wellness coaching business.


Perfect match clients.

Making a difference.

And yes,

staying true to yourself!

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Website Marketing & Branding for Health & Wellness Coaches

I know.

You had no idea it would be this hard to attract the clients you really want to work with. Sometimes it feels like you're spinning your wheels, getting nowhere fast.

How do you attract your perfect match clients? What marketing guru do you follow to get clients? What's the "right" thing to do?

There's a reason it all feels so overwhelming and frustrating.

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Why Most Health & Wellness Coaches Hate Marketing

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Coaches don't want to come across salesy or pushy. That's not who you are. Nor should it be!

You became a coach because you want to help others.

So, do you have to suck it up and do website marketing that feels icky just to get clients?

No, you do not!

Tell your truth. In your words. From your heart.

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When you market from your heart, there's:

No more confusion about what marketing really works

No more struggling to differentiate yourself in your niche

No more overwhelm


No more Imposter Syndrome

Make a difference in the world just by being you!

I know what you're thinking....

"But Susan, that's the problem. I know I can help others; I just don't know how to say it so that people want to work with me!"

No worries. That's what I do!

I turn your mountain of overwhelm into a clear, soul-connecting message that your target audience loves--encouraging them to take action.

Your marketing message feels natural and aligned with your values because it is!

Never, ever salesy. (Pinky promise)

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Heart-centered coaching. Heart-centered marketing.

(And the added bonus? A more enjoyable lifestyle and coaching practice. Nice!)

The Heart-Centered Marketing Framework

How do I attract "perfect match" clients?

We dig in and find who you most want to work with and how to attract your tribe.

What marketing guru should I follow?

Don't worry about that. There's a better way.  Your marketing message will feel natural and aligned.

How do I communicate my value?

This is actually easier than you think! Using my proven framework and my research skills, I'll communicate your value with ease.

How do I build a website that works as hard as I do?

I'll design and optimize a compelling website that attracts your perfect match clients!

Dig deeper into the Heart-Centered Marketing Framework here.

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One last thing--it's about your website build.

Do you know the questions to ask someone who builds websites? Most coaches don't. Then you get frustrated because the site isn't working as hard as you.

Ask these 7 basic questions before you sign on the dotted line.

Don't want to be burdened with the extra responsibility? There's another option below.

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7 Basic Website Build Questions to Ask


Will you do on-page SEO? (Making sure you have the right keywords in your copy.)


Will you write search engine optimized meta descriptions for each page of my website? (This shows up on the search results page. Encourages visitors to click to your site.)


Will you do the necessary keyword research so I can rank locally?



Will you optimize the back end of my website? (This is critical for helping you to get found in local search.)


Will you do the customer research necessary to fill in the marketing gaps?

Will you submit my site to Google so it can be indexed?


Will you show me how to optimize my Google Business Profile?

Health & Wellness
Marketing Writer + Website Designer

Let me take that burden off your shoulders! I’ll expertly write your health and wellness marketing message and I’ll build a user-friendly, compelling website that attracts your target audience. Fully optimized (AKA Google-friendly.)

freelance health and wellness copywriter

"I believe there is nothing more important than authentically connecting with your audience, encouraging them to take inspired action to grow beyond what they believe they can achieve."

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Best of all, you are fully protected with my writing guarantee.

I'm happy when you're happy! If you're not over-the-moon with my copy for any reason, I'll make it right.

Whether it's a refinement, a re-write, or even a refund, I won't stop until you're 100% happy with my work.

Don't be the world's best kept coaching secret. That serves no one!

Give yourself full permission to show up as yourself and share your gifts generously.


Ready? It would be my honor to help you make a real difference in the world.

copywriter for health and wellness coaches
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